Racing
Partner Programs
Every
Follow A Dream Racing Partner Program is customized with the components
necessary to achieve success in marketing and community outreach
for your company. From a menu of marketing and promotional opportunities,
featured below, Follow A Dream will work with your marketing team
to tailor a specific results-oriented program.
Signage: Your logo on our vehicle(s) -- thousands of miles,
millions of impressions among the 70 million NHRA fans at the track,
on the road and in their living rooms.
Partner
Logo: With each higher level of sponsorship, your company logo
is extended into our Follow A Dream news, literature, and racing
team uniforms.
Business
Appearances: Race team and car display with your corporate identification
at your trade shows, exposition, corporate functions, grand openings
or retail stores events.
Community
Outreach: Race car display and motivational presentation at your
selected community events, promoting within your target market,
supporting your community mission or inspiring your employees.
Co-Marketing:
Opportunities to participate in co-marketing and promotional activities
with other Follow A Dream sponsors.
Advertising:
Leverage Follow A Dream's logo, name and identification in your
advertising and promotional activities.
Merchandising:
Fully utilize Follow A Dream's logo, name and identification on
racing apparel and your company promotional items.
News
& Media: Working with your organization's PR team, race
partners receive media exposure via a press release and media push
among selected community, racing and broadcast stations.
Website:
Web presence, banner ads and links to your company site from www.followadream.org
Trackside
Hospitality: Race car display and motivational presentation
at your selected events, promoting within your target market, supporting
your community mission or inspiring your employees.
Follow
A Dream Continues to recive Community
Accolades:
"Jay held his audience in awe as he spoke of his accident,
his rehabilitation and his future. Many other people would have
used his injury as a crutch. Jay took this as a challenge, to better
himself, and spread the good word of following your dream."
- Brian McDonough, Tri-County Regional Vocational
Technical High School
"Jay
made a significant impact on both students and teachers alike with
his message of determination, perseverance and following one's dream.
I know that our students greatly benefited from the opportunity
and that this will have a positive effect upon them in the
future."
- Dr. John Avery, Bristol-Plymouth Regional Technical
School
"The
Follow a Dream message has become a part of our school's attempt
to help young people develop, in addition to technical skills, the
life skills necessary to be successful in the many challenges that
lie ahead."
- Dan Zentz, Upper Cape Cod Regional Technical School
"Jay's
inspirational life story and message of positive thinking, determination
and perseverance bolsters the mission of our program and challenges
our students to meet its demands."
- Beth Wingfield, representing the Grafton, Westover and
Shriver Job Corps centers
"Jay
is a dynamic speaker who presents the importance of positive attitude
and taking charge of your life. His outlook on life inspired our
students to realize anything is possible with the right attitude
and drive."
- Tom Forsyth, Minuteman School of Applied Arts &
Sciences
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